The RAB; Radio Advertising Bureau, presents this new Online Webinar: Insider’s Guide: Newspaper’s Online Revenue Strategy. How Radio can learn & earn, from Print’s success & failures online. The following is the press release announcing my participation this Thursday, June 18.
This unique RAB webinar features Mel Taylor; a Philadelphia-based consultant, specializing in online revenue strategy & sales training for local media. Mel is a highly rated and often provocative speaker/trainer, with a 13 year background in Radio that includes on-air, sales & web management.
In 2002, Mel reluctantly exited the Radio industry in order to spend more time with TV & Newspaper, who were more advanced with online sales and revenue at the time. “I’m incredibly happy to finally return to Radio, helping the RAB share what I’ve learned about online revenue strategy from those online market leaders. Be prepared to hear things that you will love….and some things that will likely make you un-easy” says Mel with a smile. This ‘tough love’ session will help your station dramatically increase online revenue.
Mel Taylor’s Internet sales & consulting background includes FOX-TV, Clear Channel Interactive, The Philadelphia Inquirer, Philly.com, WorldNow, Tribune & others.
Register HERE today Hurry, webinar connections are limited.
Date: Thursday June 18, 2009
Time: 9a, 12n and 3p Central
Price: $89.00
Presenter: Mel Taylor
