Local Media in a Web 2.0 World

Re-Launch of Philly.com

May 11, 2008 · Leave a Comment

mel and yoni       

It was truly an awesome experience watching the team at Philly.com  prepare to re-launch their site this past weekend. Since January, I’ve been blessed to be working on some separate projects for Philly.com. Thus, I was able to sometimes get a peek at seeing what it takes to re-invent, an already dominant news and information site.

One of my favorite past times at Philly.com is barging in on managing editor; Yoni Greenbaum. Normally I like to use some sort of weapon (like a hammer) to get his attention (see pic above).

Funny thing about Yoni, I’ve been an avid reader of his excellent blog Editor on the Verge for quite some time. On occasion we would correspond with each other via our blog comments and emails. So it was with great pleasure that I discovered that Yoni recently took the gig at Philly.com. Small world!

For more detail on the re-design / re-launch of Philly.com, click here to read Mark Pott’s blog. Mark is the acting VP of Editorial.

Take a look at the newly re-designed Philly.com . I think you’ll really be impressed. Congrats to Eric Grilly, Mark Potts, Brian Tierney, Todd Berman, Yoni and all of the crew at Philly.com.

 

Categories: Traditional media

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Comment