Local Media in a Web 2.0 World

UPDATE: Just back from the NAA (Newspaper Association of America) Marketing Conference in Orlando. It’s one of the bigger gatherings of Newspaper and Interactive execs. There were some excellent sessions, with an A-list of speakers, panelists and topics.

I hosted a series of webcast interviews on www.BlogTalkRadio.com, live from the conference. All of these are archived at http://www.blogtalkradio.com/naa.

Here’s a sample of who I spoke with:

• Dan Shorter; President of Minneapolis Star Tribune, Interactive. Formerly the GM of the Palm Beach post, Dan recently got lured to Minneapolis. He’s one of the most respected Newspaper people in the online space, and Mr. Shorter shares his thoughts on the fast changing Newspaper environment, and how he’s gonna fit another award on his mantle!  CLICK HERE TO LISTEN

• Howard Owens; Director of Digital Publishing, Gatehouse Media. Howard recollects the NAA session featuring Dean Singleton, CEO of Media News who said things like: ”our readers don’t want the same newspaper we’ve been putting out over the past 30 years.’ Howard also discusses the 12 things journalists can do to save journalism.   CLICK HERE TO LISTEN

• Allison Sholly; VP/GM, Chicago Tribune Interactive. Allison describes sales structure and compensation, as well as the Trib’s success in the online video space. And because we had so much fun doing this Radio-like webcast, Allison and I discuss whether we should do a DJ morning show together.   CLICK HERE TO LISTEN.

• Bob Benz; Maroon Ventures (former VP Interactive of Scripps) In what may be one of the first interviews with Bob in his new role, Mr. Benz speaks to how he came to leave Scripps (which wasn’t easy). Yet, the opportunity to be a partner at Maroon Ventures was too good to pass up. Bob provides some really great detail as to what he will doing for Maroon. Hint: “thinking BIG for his clients”.   CLICK HERE TO LISTEN.

Also spoke with folks like:

• Chris Tolles; CEO of TOPIX
• Bob Kellagher; COO Calkins Interactive
• Walker Fenton; NewsGator
• Jay Small; Scripps GM of Interactive
• Shannon Dunnigan; Director Online Revenue, Gatehouse Media

Click here to see entire list:   http://www.blogtalkradio.com/naa